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CSEF - Center for Studies in Economics and Finance

10 October 2014 – 11 October 2014
12th Conference on Media Economics

Flyer ||| Download printable version of the program

The Conference on Media Economics builds on a series of academic workshops held yearly since 2001 in more than seven countries and three continents. The symposiums are international and interdisciplinary in nature bringing together scholars and practitioners working at the boundary of four disciplines: Political Science, Law, Economics and Marketing. The focus is on emerging research areas in media and telecommunications with a goal of fostering interactions and informing policy. The list of topics covered in the previous editions include
• media diversity and pluralism,
• media and political accountability,
• digital media markets,
• media advertising and platforms,
• telecommunications markets and policy,
• Net neutrality and Internet regulation,
• competition policy and antitrust in media markets.

Particular emphasis in recent years has been the role of technology in shaping markets for news and information.

Final Program

Time allocation: 30 minutes per speaker, 10 minutes for discussion and 5 minutes for open discussion.

Friday, 10 October 2014

09:20 – 09:30 Welcome address

Session 1 – Media Bias 1

09.30 – 10.15 Ali Yurukoglu (Stanford Graduate School of Business)
"Bias in Cable News: Real Effects and Polarization" (with G. J. Martin)
paper ||| slides
Discussant: Marit Hinnosaar (Collegio Carlo Alberto) ||| slides

10.15 – 11.00 Elizabeth Schroeder (Oregon State University)
"Fox News and Political Knowledge" (with D.F. Stone) ||| slides
Discussant: Ruben Durante (Sciences Po) ||| slides

11.00 – 11.30 Coffee Break

Session 2 – Platforms

11.30 – 12.15 Simon P. Anderson (University of Virginia)
"Pricing in the US Magazine Industry: A Two-Sided Market Perspective" (with M. Ce Shi) ||| slides
Discussant: Lapo Filistrucchi (University of Florence and Tilburg University) ||| slides

12.15 – 13.00 Greg Taylor (University of Oxford)
"Quality Provision in the Presence of a Biased Intermediary" (with A. de Corniere) ||| slides
Discussant: Serena Drufuca (University of Milan)

13.00 – 14.30 Lunch

Session 3 – Media Bias 2

14.30 – 15.15 Matthew Ellman (Barcelona GSE)
"Softness bias in the news: optimal subsidies, price floors and competitive threats"
paper ||| slides
Discussant: Fabrizio Germano (Universitat Pompeu Fabra)

15.15 – 16.00 Ruben Durante (Sciences Po)
"International Media Coverage and Military Policy: Evidence from the Israeli Palestinian Conflict" (with E. Zhuravskaya) ||| slides
Discussant: Tommaso Oliviero (Csef) ||| slides

16.00 – 16.30 Coffee Break

Session 4 – Political Economy

16.30 – 17.15 Emilio Gutierrez (Instituto Tecnólogico Autónomo de México)
"Political Advertising and Voting Intentions: Evidence from Exogenous Variation
In Ads Viewership" (with R. Durante)
Discussant: Elizabeth Schroeder (Oregon State University)

17.15 – 18.00 Francesco Sobbrio (Catholic University of Milan)
"On the Political Economy of Search Engines as Vehicles of Information Aggregation" (with F. Germano)
Discussant: Greg Taylor (University of Oxford) ||| slides

20:30 Social Dinner

Saturday, 11 October 2014

Session 5 – Platforms

09.30 - 10.15 Michele Polo (Bocconi University and Csef)
"Strategic Differentiation by Business Models: Free-to-Air and Pay-TV’s" (with E. Calvano) ||| slides
Discussant: Helen Weeds (University of Essex) ||| slides

10.15 – 11.00 Maria Rosa Battaggion (Bergamo University)
"Quality Competition among Platforms: a Media Market Case" (with S.M. Drufuca)
paper ||| slides
Discussant: Maria Grazia Romano (University of Salerno and Csef)||| slides

11.00 – 11.30 Coffee Break

Session 6 – Empirical Media/Music

11.30 – 12.15 Christian Peukert (University of Zurich)
"Video Killed the Radio Star? Online Music Videos and Digital Music Sales" (with T.
Kretschemer) ||| paper ||| slides
Discussant: Andrea Mangani (University of Pisa) ||| slides

12.15 – 13.00 Luis Aguiar (Institute for Prospective Technological Studies)
"Quality Predictability and the Welfare Benefits from New Products: Evidence from the Digitization of Recorded Music" (with J. Waldfogel)
Discussant: Andrea Pozzi (Einaudi Institute for Economics and Finance) ||| slides

13.00 – 14.30 Lunch

Session 7 – Online Social Networks and Search

14.30 – 15.15 Manuel Mueller-Frank (IESE Business School)
"Do Online Social Networks Increase Welfare?" (with M. M. Pai)
paper ||| slides
Discussant: Alberto Bennardo (University of Salerno and Csef)

15.15 – 16.00 Ananya Sen (Toulouse School of Economics)
"Clicks and Editorial Decisions: How does Popularity Shape Issue Coverage?" (with P. Yildirim)
Discussant: Lisa George (Hunter College – City University of New York) ||| slides

16.00 – 16.30 Coffee Break

16.30 – 17.15 Lisa George (Hunter College – City University of New York)
"Social Networks and the Demand for News" (with C. Peukert)
Discussant: Luis Aguiar (Institute for Prospective Technological Studies) ||| slides

Session 8 – Featured Paper

17.15 – 18.00 Mark Armstrong (University of Oxford)
"Opening Access to Research" ||| paper ||| slides
Discussant: Justin Johnson (Cornell University)